What happens when 600 women business owners gather in one room?
Inspiration, connection, and a world of possibilities (and yes, fun).
As a woman-owned business, Torque is passionate about serving women entrepreneurs. We believe that the NAWBO National Women’s Business Conference 2023 is particularly relevant in this era of post-COVID and current economic challenges, where the business world needs a different approach.
In Austin, Texas, women from across the globe came together to share their stories, learn from each other, and celebrate their successes. Here’s a deep dive into the lessons, laughs, and leadership experienced at the event.
These stats speak volumes:
The “Scaling: Building Systems to Accelerate Your Growth” workshop by Casey Clark, CEO and Co-Founder of Cultivate Advisors, was insightful.
Key takeaways:
Casey Clark emphasized that “cool kids know their numbers” and reminded us that “learners are earners.” Dr. Martha Beck introduced the beautiful concept of “glimmers” – those moments of light and joy amidst daily challenges. She affirmed, “I am meant to live in peace and joy.” Rebecca Conteras passionately shared her journey of forging her own path encouraging attendees to “set audacious goals, really put yourself out there in uncomfortable situations, and see how you emerge.”
The core values of NAWBO spell out ‘HISTORIC’, emphasizing Humility, Integrity, Servant leadership, Teamwork, Open-mindedness, Reliability, Inspiration, Community, and Leadership in a world of change. The focus on Diversity, Equity, Inclusion, and Belonging was evident throughout the conference.
Listening to entrepreneur Mei Xu narrate her journey, from starting Chesapeake Bay Candle to pivoting during health setbacks, was nothing short of inspiring. Dr. Martha Beck’s insights on exchanging anxiety for creativity struck a chord with many.
From understanding the significance of certification for women-owned businesses, putting profit first, to increasing sales close rates – the workshops were filled with actionable insights. However, amidst the digital age, the charm of a printed business card still stood out!
The “Boots and Bling” party was a highlight! But beyond the fun, there was a serious nod to history. HR 5050, the Women’s Business Ownership Act of 1988, was a testament to NAWBO’s advocacy. This legislation marked a significant win, ensuring women business owners could sign their loan documents without needing a male co-signer.
The pandemic posed unique challenges for women in business. Many faced hurdles accessing funds, with biases and a lack of established bank relationships. However, the adaptability and resilience demonstrated by female entrepreneurs during this period were commendable.
As the sun set on the NAWBO National Women’s Business Conference 2023, attendees left inspired, informed, and interconnected. With 1,800 new women-led businesses emerging every day, the future is bright and full of dreams ready to be powered.
The conference, much like its attendees, reiterated a powerful message: Women in business are not just dreamers; they are doers, innovators, and trailblazers.
