Reflecting your Company's Brand in your Workspace Your logo and brand colors can be a starting point for bringing your work space to life. They are the props on a stage that can be built up and brought into the design and interior of your workspace, making it a true experience. Learn from brand creative… Read More »
The business of managing projects is fast-paced and complex. Paper notes and email can’t keep up. The solution? Go digital. Cloud-based collaboration software is the new glue holding teams together to sync, assign and manage tasks all in one place. Moving projects to the cloud can help keep things simple—and keep you sane. Here’s How.
Digital media, social media, mobile devices and other emerging channels have become important parts of the marketing mix. However, even those who understand the concepts behind these tools struggle to design marketing programs that use them effectively. What’s in question? Here’s a quick glossary & overview of modern marketing: Paid Media (advertising) and Earned Media (3rd… Read More »
A Conversation with Ben Hill, Director of Marketing, Northwestern Medicine A world of change Spurred by a long and steady rise in cost, as well as extensive new policy and legislative requirements, healthcare is undergoing massive change. And these change dynamics are leading to innovation within healthcare provider systems, among physicians and administrators alike. Consumers… Read More »
Innovation is a sensitive process. Creating a hospitable climate for innovation is a leadership skill. In her newest book, Midnight Lunch, The Four Phases of Team Collaboration Success from Thomas Edison’s Lab, innovation expert Sarah Miller Caldicott peels back the study of successful innovation practices, to find what it takes to establish a culture and… Read More »
(Watch a short video summary of the event here! ) Torque is pleased to host Sarah Miller Caldicott, who will be leading the pilot collaboration workshop, based on practices outlined in her new book Midnight Lunch, The 4 Phases of Team Collaboration Success from Thomas Edison's Lab. Creating small, diverse collaboration teams became one of Thomas Edison's… Read More »
Organizations face dramatic changes in their marketing channels. They are contending with enormous industry changes. They struggle to understand exactly which direction to take. This is not true of just a few companies. Everyone must change and evolve in order to keep their competitive advantage and to exploit boundless opportunity of our expanding markets. Brands… Read More »